Re-Brand: Rui Hotel

This is a re-branding project for a hotel in Tangshan, China. It was for-merly known as Datang Phoenix Park Business Hotel. Previously positioned as a business hotel, newly decorated during the epidemic period, and positioned as a modern and high-end hotel.

Designed in July, 2020

During internship at PBB CREATIVE

The client specifically asked if the hotel logo could be designed to show the ancient belief “heaven is round and the earth square” to represent a touch of Chinese culture.